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April 2, 2023 / April 4, 2023 by Anastasia
Undoubtedly one of the very first and most common questions of a business owner is what is the ideal digital marketing budget. How much should I invest in digital advertising? In which channels? And what results can I get? Well, there are many factors to consider when deciding your budget and fully leverage all those […]
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March 21, 2023 / March 21, 2023 by Anastasia
Nothing is black or white in performance and many marketers insist on this motto throughout their entire career. It is true that we have seen many unorthodox results in advertising and always testing gives the right answer BUT: Remember that an effective google ads strategy is a matter of mindset, common sense and knowledge of […]
March 2, 2023 / March 2, 2023 by Anastasia
Sometimes we think we need a lots of money for having results from ads but that’s not always the case. Here, I will share with you some simple tips to save your money from ads: 1. Exclude mobile Apps placement from Display & Meta Campaigns. App placements usually burn lots of money bringing irrelevant traffic. […]
December 27, 2022 / January 30, 2023 by Anastasia
About App Install Ads You’ve got a great startup idea and just created a well-designed app. Whether your are in the food, transport, data science or marketing sector , you need to market your app to reach the top of the app charts and maximize your app downloads. Then you probably need to create app […]
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